Our Mission

Nicetee exists to make the world feel lighter — one tee, one story, one shared moment at a time.

We believe positivity spreads when you give people something simple to feel good about and something real to connect through.

What We Do

We make shirts that lift the mood and short videos that lift the room.

Anyone can submit a person, idea, or moment they want celebrated, and we turn it into a daily Nicetee drop — a quick burst of warmth for the world to pass around.

It’s portable positivity: wear it, watch it, share it, and suddenly the energy around you changes.

Why It Matters

A kind message on a tee starts conversations.

A thoughtful video sparks connection.

A single smile sets off a chain reaction.

Nicetee is built on that ripple effect — the belief that small signals add up and whole neighborhoods can feel different because of them.

Where We’re Going

We’re building a global mood shift one local moment at a time.

More stories, more tees, more reasons for people to feel good walking through their city.

Simple. Warm. Contagious in the best way.

That’s Nicetee.